By: CultureOwl

Holiday season is upon us! Local artists have joined forces with Kids In Distress/Family Central to create a collection of nine one-of-a-kind masks that are now available for sale. These artistic, limited edition “Let’s Face It” gift items are perfect for the ones you love with 100% of the funds raised directly benefitting South Florida children and families in need.

“The artist community has not only embraced our mission, but they have also made it their own by creating ‘Let’s Face It’ original art in support of our children and families,” said Mark Dhooge, president and CEO of Kids In Distress and Family Central. “Their works are inspiring and filled with compassion for children and families in need. It is an honor to partner with such a talented and kind group of people. We can all learn a lot from them.”

The “Let’s Face It” mask collection was created by South Florida artists Adam Atomik, Apia, Nathan Delinios (Nate Dee), Danie Gomez-Ortigoza, Mario Ruschel Burgoa and Flavio Galvan plus Maria Nepomuceno from Brazil. The mask designs depict artist inspired abstract images, superheroes, thoughtful words and photographs.

“Being able to help institutions that care specifically for the well-being of children and families is close to my heart,’’ said Apia, an artist who contributed two mask designs for “Let’s Face It.”

This fundraising and awareness effort is relevant during this time knowing:

-Let’s Face It…1 out of 5 South Florida children don’t know where they will get their next meal.

-Let’s Face It…When schools closed in March, the number of children removed from their homes dropped to 163 from 259 the month prior; yet domestic violence, substance abuse, and mental health battles are on the rise.

-Let’s Face It…Kids In Distress and Family Central therapists are reporting a significant increase in anxiety amongst the children we serve specifically related to virtual environments.

-Let’s Face It…By age 3, there is a 30-million-word gap between children from the wealthiest families to the poorest families.

-Let’s Face It…Nearly 55% of Florida’s four million children are either living in or near poverty, or in households that are one missed paycheck away from not being able to meet basic needs.

-Let's Face It...Months of isolation, loss and uncertainty are taking a toll in our community that will outlast the pandemic. Children and families are struggling to cope with anger, anxiety, school adjustment and other stressors.

-Let’s Face It…the family crises that COVID-19 has created varies among the population we serve yet no family has gone untouched.

“COVID-19 has created an overwhelming need for South Florida children and families,” added Dhooge. “The ingenuity and entrepreneurial spirit that our team has embraced to ensure that our children and families are seen, heard, and understood by our community has been motivational during these challenging times.” 

“Let’s Face It” masks are available online, now, at www.LetsFaceItSoFlo.org or at Kids In Distress, 819 NE 26 Street, Fort Lauderdale, FL 33305 (Monday – Friday, 9 a.m. - 5 p.m.). The price is $20 per mask with free shipping with the purchase of two or more masks. A Collector’s Edition with all nine artist-created masks is $170. The Enthusiast Edition which includes an assorted 25 pack is $500 and the Aficionado Edition offers an assortment of 50 masks for $1,000.

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